About me

My name is Janina, I am living in Munich where my shared office is located – the „Chief Inspiration Office“ – in a charming backyard studio in the laid-back meatpackingdistrict („Schlachthofviertel“) of Munich. I am a Strategist and Consultant and I help companies with the challenges of the digital transformation: how will we work in the future, how do we remain innovative, how do we motivate employees in times of uncertainty, how do we position ourselves as an attentive employer for talents, how do we find the perfect person-job fit, how will we become or stay a strong brand? I simply love it to find performing solutions for challenging tasks. Connect with me!

MY WAY OF WORKING

Are you looking for a solution? For what? I ask because my work begins with understanding this very crucial first step. FIRST QUESTIONS First of all, I’m all ears and listen to you, then ask questions – persistent and curious – and give honest answers to what you want to know. This is how we get to the core of our common cause until we clearly see the task and the goal. THEN BRAINS In the next step, we develop the strategy with which we can achieve this goal – against the background of realistic budgets and timelines. Above all, of course, based on a concept that formulates the essential things in a tangible way. Ideally, I support larger projects with my workshop programs, in which we can integrate the right people from your company or my network. THEN DO IT! In an iterative process, I support your company in […]

MY CREDO

If you like everyone and don’t want to attract attention, nobody will notice you in the end. That is my belief. However, in my experience, it is not this insight that many companies lack. But the courage to dare something that they have never dared to do before, something that may not please everyone and everyone. The question is: Do you want to “serve” people or hit them in the heart? Do you want to please or inspire your employees and customers? RATHER HEART AND SPIRIT Exactly! These three sentences are my credo: I Brave companies show personality. II Brave companies live responsibility. III Brave companies create trust. Certainly, brave companies also polarize. But with this risk, they win employees and customers who are passionate about them. I love finding working solutions for demanding tasks and I would be happy to help you see and take advantage of […]

MY BRAND LABEL

I’ve always felt connected with the Lion, my star sign and my guardian animal. That is why I have been inspired by the lion to design my logo. Portrayals of lions are among the oldest works of art in mankind. Whether as a deity, an heraldic animal or mythological figure – the lion can be found in many cultures of the world. AN EGYPTIAN GODDESS I finally chose the Egyptian lion goddess Sachmet. It gives my logo its strength and magic. With her blazing sun mane and the fire-breathing cobra on her head, she stands for lion-like protective power. She used them to defend gods and kings against their enemies, but also to drive away diseases and demons. Her power and abilities are enormous and at the same time healing. For me, this apparent contrast is one of the secrets of authentic brands, which shines brightly and uncompromisingly […]