CREATIVE DIRECTION

Ornament Janina Lermer

CREATIVE DIRECTION


A FACE FOR BRANDS THAT DESERVE TO BE SEEN

Clearly, branding works on the external appearance of a company. But when it sticks to the surface of the brand, they become the worlds’ faces, lifeless masks. That’s why I prefer to make brands that have not only a face, but also want to show it. Brands with characteri-noses, with a forehead on which something is written, and eyes from which the soul of the company speaks.

I accompany you in the process of creating you visual appearance so that the right face sees the light of the world. At the beginning, I support you in writing a meaningful and purposeful briefing for a successful design concept. During the design process, we check together whether the statements of our brand core are visually supported, the brand appearance meets the heart and makes the brand tangible.

To do so, I work on the basis of a clearly defined brand identity.

  • Briefing for the corporate design
  • Creative Directorate
  • Brand Guardianships

 


 

You need Creative Direction or a Brand Identity Workshop?
Write to me!

 



MY OFFER AT A GLANCE:

 

I MY WORKSHOPS

// BRAND ESSENCE WORKSHOP
// BRAND STRATEGIE WORKSHOP

// ONLINE APPEARANCE WORKSHOP

II EXPERTS WORSHOPS WITH MY PARTNERS

// WASABIKONFETTI CREATIVEWORKSHOP WITH MAREN MARTSCHENKO & CLAUDIA SIEBENWEIBER
// STRATEGY AND INNOVATION WORKSHOP WITH DAVID HÜSER
// CONTENT STRATEGY WORKSHOP WITH THOMAS WEBER

III BRANDS COMMUNICATION

// CREATIVE DIRECTION
// BRANDS COMMUNICATION CONCEPT