STRATEGY & INNOVATION WORKSHOP
JANINA LERMER | DAVID HÜSER

Ornament Janina Lermer

STRATEGY & INNOVATION WORKSHOP WITH JANINA LERMER & DAVID HÜSER


MORE THEN DREAMS OF THE FUTURE

In a 2 x three-hour workshop with David Hüser and myself as well as two to four employees from your company, we find the core of your brand, position it firmly on the market and take a look into the future.

With: Janina Lermer, brand strategy and creative direction, focus: brand strategy;
David Hüser / luxroth, strategy and concept, focus: brand, product and innovation strategy for national as well as international customers

 


Module I

What makes your brand special? What are your values? What image has you and what do you want to show? We can tell you how your brand is perceived – by you, by your customers, by your employees. And between the mirror images we find your markers and their positioning.

  • Analysis of current positioning
  • Positioning and repositioning
  • Brand architecture
  • Markenkernwerte
  • Polishing out their brand identity

 


 

Module II

Starting with their brand-name, we now ask ourselves the question of the potential of their brand. Where do they want to be in the future? In which direction do they want to move? What visions do you have? We give them the directional impulses and insights in future trends.

 

  • Future opportunities for their brand
  • Trend Research
  • Impulses
  • Recommendation for action

 


 

Module III (optional)

We recommend an annual “readjustment” in which we thoroughly review their brand and, if necessary, change the price.

 


Do you want to work with us to work out their brand names, think about the future or adjust their brand:
Write to me!

 



 

MY OFFER AT A GLANCE:

 

I MY WORKSHOPS

// BRAND ESSENCE WORKSHOP
// BRAND STRATEGIE WORKSHOP

// ONLINE APPEARANCE WORKSHOP

II EXPERTS WORSHOPS WITH MY PARTNERS

// WASABIKONFETTI CREATIVEWORKSHOP WITH MAREN MARTSCHENKO & CLAUDIA SIEBENWEIBER
// STRATEGY AND INNOVATION WORKSHOP WITH DAVID HÜSER
// CONTENT STRATEGY WORKSHOP WITH THOMAS WEBER

III BRANDS COMMUNICATION

// CREATIVE DIRECTION
// BRANDS COMMUNICATION CONCEPT